Friday 30 September 2011

Shahrukh Khan's RaOne : The Hindi Superhero film

Hi Guys..
I was seeing the way SRK was marketing RaOne and I just cant believe how much effort he is taking into promoting. The movie has been in the news for some time now. It is set to be released this October (2011).

SRK, Kareena Kapoor and Arjun Rampal plays the lead roles in the film. Arjun Rampal plays the role of RaOne, while SRK dawns the character of GOne. The film is set to be released in 3D as well. It is said to be the most expensive film done in Bollywood till date. Some people are comparing the film to the Tamil film "Enthiran", which had superstar Rajinikanth playing the lead role. The sound track was composed by Vishal-Shekhar. The lyrics by Atahar Pranchi, Vishal Dadlani and Kumaar. Akon also features in two songs of the film.

SRK has always been know to promote his films in the best possible way. He is one of the best marketers of his films. He has made deals to make Video games, comic series to market the film and reach the audience. King Khan had made use of twitter, youtube to promote the film. The release of the films soundtrack was also done in a very big way. SRK has been making cameos on StarTV to promote the film.

I hope this film makes it big.. wish SRK all the best and hope this film breaks all Box office records.

You can visit the official site of this film by clicking here: RaOne

-Kettoo.

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